Services

How I Can Help

Every rep, every team, and every dealership is different.
Here's how we can work together — most of it available virtually, anywhere.

One-on-One Coaching

Direct, one-on-one coaching for salespeople who want to get good fast — and for anyone chasing a goal in their career or life. We work through your real situations: the deals you’re losing, the habits holding you back, and the mindset that separates the reps who last. Practical, honest, no fluff.

This isn’t just 35 years of real-world experience — I’m also a Certified Master Coach and Professional Life Coach, trained in proven goal-success methodology. That combination means every session is grounded in a real process, not just war stories or gut instinct. We look at what’s actually happening — in your deals, your habits, or your goals — figure out where it’s breaking down, and build a plan you can put to work immediately.

Available virtually, anywhere — with in-person sessions for the Tyler, Texas area.

Leadership and Group Training

Training for dealerships and sales teams that want to stop watching good hires wash out. Built on the 7-step process and 35 years on the floor, I work with your new reps, your veterans, and your managers — giving your whole team a shared playbook that actually gets used.

Group sessions work best when they’re built around your actual team — real deals, real objections, real numbers from your floor, not hypothetical case studies. I typically start with a conversation about where your team is struggling most, then build the training around closing that specific gap, whether it’s greeting customers, handling objections, or closing.

Delivered virtually or on-site, with in-person sessions available throughout East Texas.

 

Personal and Professional Growth Coaching

Not in the car business? I also coach people on growth, goals, and getting unstuck in their careers and lives — the same practical, no-nonsense approach, applied wherever you’re trying to go.

I’m a Certified Master Coach and Professional Life Coach, trained in goal-success methodology — so this isn’t guesswork or motivational talk. It’s a structured process for figuring out what’s actually holding you back and building a real plan to move past it. Whether you’re stuck in your career, chasing a specific goal, or just know something needs to change but can’t pin down what, we start with where you are and build from there.

Mentoring focuses on the present and future, offering guidance, perspective, and practical support to help you build clarity, confidence, and emotional balance as you move forward. Sessions are centered on insight, encouragement, and steady support through life transitions and personal growth. Available online and in person.

 

Speaking

Looking for a speaker who’s actually done the job? I bring 35 years of real dealership experience and straight talk — no recycled motivational fluff — to sales meetings, conferences, and team events.

Topics range from the fundamentals of the 7-step sales process to leadership lessons from the desk, to the mindset that separates salespeople who last from the ones who burn out. Every talk is built around real stories from the floor, not theory — the same approach behind the Car Sales Survival Series. Reach out to check availability and discuss the right topic for your event.

I keep every talk grounded in what actually works on the floor, not generic sales theory. If your team needs something more hands-on, sessions can include real role-play scenarios pulled straight from the situations reps face every day — the walk-in who’s “just looking,” the customer stalling on price, the deal that’s about to walk. Attendees leave with something they can use their very next shift, not just a good feeling that fades by Monday.

"It Starts With One Conversation"

Not sure which service fits what you need? That’s exactly what the call is for. Tell me where you’re stuck, and we’ll figure out the right path together — no pressure, no sales pitch.

Life Guidance Consulting, LLC

Get In Touch

About

Sales training and coaching built on 35 years on the floor — plus the books that get new salespeople selling.

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2624 Kensington Dr, #103

Tyler, TX 75703

Fax 903-201-5717